Georges Marchand, founder of Groupe GM reinvents the concept of hotel amenities, starting with Ô de LANCÔME by L’ORÉAL.
1975
AFI
Establishment of AFI, the first affiliate in France's network. AFICOM evolved in three stages: first as AFI in 1975, then as AFICOM, and finally as Groupe GM in 2018. This progression should be reflected in the timeline.
1988
NINA RICCI
Exclusive worldwide license agreement with NINA RICCI.
1994
GROUPE GM COSMÉTIQUES FRANCE
Creation of GGMCF near Lyon, France, specializing in cosmetic production and bottle filling for hospitality amenities.
2003
GROUPE GM PENINSULA IBERICA & GROUPE GM COSMETICA PORTUGAL
Establishment of the the first affiliate in the Iberic Peninsula, and creation of an industrial complex in Portugal for developing and producing solid cosmetics.
2006
CLARINS GROUP
Exclusive worldwide license agreement with CLARINS Group.
ECOLABEL
Development of the company's first Eco-label certified products, marking a milestone in sustainable innovation.
2008
GUERLAIN EAU IMPERIALE
Exclusive worldwide licensing agreement with LVMH for the GUERLAIN Eau Impériale luxury hotel collection.
2013
NUXE
Exclusive worldwide license agreement with NUXE.
2017
PARFUMS FRÉDÉRIC MALLE
Exclusive worldwide license agreement with Estée Lauder Group for ÉDITIONS DE PARFUMS FRÉDÉRIC MALLE.
2018
CARE ABOUT EARTH
Launch of the 'Care About Earth' program, affirming our commitment to sustainable product development and environmental impact reduction.
2023
ECOVADIS
Our commitment to sustainable and ethical practices in the hospitality industry was awarded with a Silver medal.
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